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Where Retail Site Selection, Analytics and Perfect Information Meet

Joe FrancicaAugust 26, 2021

Today, selecting “where” is the domain of the geospatial data scientists that have an abundance of information available to them. However, because the access to digital data is rich and vast, the competition is brutal.

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What Defines a Retail Trade Area Today?

Joe FrancicaAugust 16, 2021

The trade area definition hasn’t really changed, but the amount and variety of data available to create and analyze trade areas certainly has. Read more for new methods of trade area analysis.

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