Geospatial for telecommunications

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Geospatial technologies help you
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Geospatial for telecommunications

Optimize Your Network With Geospatial Technology

Geospatial technologies are no longer only used by GIS departments and RF Engineers but has become an important part of digital modernization of telecoms.

With the rise of new technologies such as 5G and IoT (Internet of things), the use of geospatial for telecommunication companies is expected to intensify and reach an unprecedented level of usage.

This will lead to a dramatic increase in data volumes, speed and processing capacity, as well as analysis complexity, putting pressure on existing capabilities and increasing the need for geoenrichment datasets.

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Here's how we support telecom companies in their digital transformation:

Marketing

To expand and grow the customer base, telecommunications providers need to find new retail locations near their target market. Geospatial technology can pinpoint additional opportunities for 5G subscribers and identify growth of wireless and Internet service customers to expand trade areas.

Evaluate marketing strategy and effectiveness while monitoring new competitors.

Field Service Management

With geospatial solutions, you can assign personnel to the right location at the right time. Deploy your field service teams by optimizing routes so that you can maintain your infrastructure and reliably sustain service level agreements.

Maximize performance of your fleet and mobile workforce by monitoring traffic and weather patterns thereby reducing expenses and improving key performance indicators.

Network Management

Geospatial solutions support the expansion of next generation wireless, fixed wireless, and wireline buildout. As the demand for data from connected devices expands, so also does the need from more broadband services. Innovation is a constant and so is the need to maintain a competitive position through efficient and effective planning.

Visualize and analyze data to monitor network performance and field force management.

Service Qualification

Telecommunication services vary widely by location. Certain broadband services are only available depending on the connectivity of the region. To ensure that your sales and marketing teams are promoting services that can be delivered, geospatial solutions are used to identify service availability by subscriber location.

Use premium geocoding technology to accurately pinpoint new and potential subscribers to provide them with accurate pricing.

Emergency Management

During emergency situations, make sure your service team has the information it needs. Integrate data from sources that show where a natural disaster has occurred, get alerts from social media, government agencies and monitor weather conditions in near real-time.

Improve overall network resiliency by visualizing your network assets and associated condition and status.

Dispatch field service teams with optimized route planning.

Verified Coverage Map

Wireless service providers have produced signal strength coverage maps using traditional signal attenuation models. More accurate, verified coverage maps can now be produced using data directly received from mobile devices. These data can be geocoded and provide the most accurate picture of customer experience that will help to minimize dropped calls and reduce customer churn while increasing customer satisfaction and NPS scores.

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"After price, the main reasons for choosing a mobile operator are network quality and network coverage."

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